To cater to the growing interest for late-night shopping, especially during shopping festivals, the finale of 4.4 Mega Shopping Day on 4 April will feature a 2-hour Midnight Mega Sale with unbeatable deals on thousands of products. Users can also tune in to the Shopee app every day till 4 April for special in-app entertainment, as well as bigger and better deals from the largest array of sellers and brands.
Shopee also unveiled Mamamoo, globally-acclaimed K-Pop girl group, as its regional 4.4 Mega Celebrity. The award-winning group best-known for their legendary vocals, will be presenting their top hits exclusively on Shopee Live, on 4 April. Shopee users can also stand a chance to win exclusive Mamamoo autographed albums when they watch and participate in Shopee Live from 9PM onwards on the Shopee app.
Suchaya Paleewong, Senior Marketing Manager at Shopee Thailand said, "The Shopee 4.4 Mega Shopping Day is another first for Shopee and the industry, as we bring the excitement of the year-end shopping festivals earlier into the year. Building on the success of our 9.9 Super Shopping Day, which we pioneered in 2016, we have worked closely with our brands and sellers to bring our users even more joy and value throughout the year. We are also thrilled to have Mamamoo join us to deliver a spectacular performance on Shopee Live as part of our 4.4 celebrations, so that our shoppers can enjoy the best entertainment, deals, and rewards."
Bigger deals and better rewards at 4.4 Mega Shopping Day
4.4 Mega Shopping Day will feature massive deals across a wide assortment of products, with the biggest selection of brands and sellers across the region. Shopee will also introduce new ways for users to enjoy more savings as they spend:
- Midnight Mega Sale: On 4 April from 12AM to 2AM, users can shop at the Midnight Mega Sale, featuring unbeatable limited-time deals of up to 90% off on thousands of products only on Shopee.
- Enhanced Rewards Program: Shopee is also giving users more ways to earn rewards and save at 4.4 Mega Shopping Day and beyond. Silver, Gold and Platinum members can earn Free Shipping 0 min spend vouchers and exclusive Flash Sale Deals up to 200 THB in 3 rounds at 00.00AM, 12.00 PM, 3PM, via the Shopee app.
First Shopee Premium Brands Festival to elevate the shopping experience
In line with 4.4 Mega Shopping Day, Shopee will also launch Shopee Premium Brands Festival to cater to a growing community of premium shoppers. The festival will offer the biggest deals from leading premium brands on Shopee Premium Thailand, including Sulwhasoo, Ray-Ban, Dyson and Calvin Klein, who will be holding Brand of the Day campaigns with special deals and exclusive giveaways.
Throughout the festival, users can also enjoy 5 days of exclusives from premium brands. Moreover, users can stand a chance to win Daily Top Spender Premium Rewards, including spa packages and staycations at five-star resorts. During 4.4, Thai users can also look forward to upsized Midnight Premium Gifts and vouchers for the first two hours between midnight to 2 AM.
Highlights of 4.4 Mega Shopping Day in Thailand
In Thailand, users can look forward to 2 weeks of non-stop promotions from the leading brands on Shopee Mall, including Index Living Mall, Adidas, Tefal, MamyPoko, L'oreal Paris, Samsung, Philips, Sabina, Under Armour, Xiaomi, and many more at 4.4 Mega Shopping Day leading up to 4 April. Highlights include:
- Free Shipping 0 min spend: Everyday, shoppers can enjoy free shipping vouchers with no minimum spend on Shopee.
- 1,000.- off voucher: Shoppers have a chance to redeem a 1,000 off voucher with a minimum spend of 5,999 THB
- Cash on Delivery (COD): Thai consumers can enjoy nationwide COD services at their convenience, together with additional free shipping vouchers with no minimum spend
- 4 THB Flash Sale: At 12.00 AM and 12.00 PM everyday, shoppers can shop from a wide assortment of products including smartphone cases, face masks and many more, at only 4 THB.
- Mega exclusive deals with ShopeePay: Users can look forward to ShopeePay's official launch in Thailand, and enjoy mega rewards and savings. These include free shipping and Shopee Coins 22% Cashback with no minimum spend. Food lovers can also purchase ShopeePay vouchers for 1 satang, and enjoy delicious treats from leading food stores in Thailand such as Sukishi, Fuji, Dairy Queen, Lawson, Max Value, McDonald's and many more.
4.4 Mega Shopping Day will also be packed with bigger and better shopping experiences for all users, powered by enhanced in-app features including Shopee Live and Shopee Prizes :
- Shopee Live: Shopee will bring 24 hours of non-stop entertainment on 4 April with top Thai celebrities such as Opal-Panisara, Wawwa-Nicha, and Cheer Thikumporn who will be joining in the 4.4 festivities. Viewers can stand a chance to win mega prizes valued at over 2M THB, together with Shopee vouchers and more through dedicated livestreams such as Flash Sale Live, Shopee Live Game Show and Shopee Live marathon.
- Upsized rewards on Shopee Prizes: Shopee's in-app games, including hot favourites like Shopee Farm, Shopee Candy, Shopee Bubble and many more will offer users more rewards and Shopee coins across 4.4 Mega Shopping Day. In Thailand, users can have a chance to win up to 4.4M THB in total when they log in to play daily.
Furthermore, Shopee is teaming up with leading brands and partners in various industries to offer exclusive promotions and benefits during Shopee 4.4 Mega Shopping Day.
- Exclusive Promotions to Thai Cardholders: KBank Credit Card cardholders can enjoy a 440 THB discount when they spend 2,400 THB, and KBank-Shopee Credit Card cardholders can expect special privileges. KTC cardholders will receive 440 THB vouchers with a minimum spend of 2,499 THB.
- Mega Collaborations to bring Mega prizes:
- Vogue Beauty Reader's Choice Awards 2021 : Shopee collaborates with Vogue to launch Vogue Beauty Reader's Choice Awards 2021. Thai users can participate to vote for the best beauty product of the year on the Shopee app from 29 March - 30 April. Participants stand a chance to take part in 2 lucky draws: In the first lucky draw, users can win discount vouchers up to 50% when they purchase products from the winning brands. In the second lucky draw, users with the best comments can win prizes such as Maybelline New York Falsies Lash Lift Waterproof Mascara, HUXLEY Clay Mask Balance Blend, SmoothSkin Pure IPL Hair Removal Device, and many more.
- Yamaha: Users who purchase selected motorcycle models such as the Yamaha MT-03 and R3 series can stand a chance to win Shopee Vouchers valued up to 4,000 THB.
Suchaya closed, "4.4 Mega Shopping Day is packed with an exciting range of promotions and entertainment specially designed for Shopee users. I look forward to an amazing first 4.4 Mega Shopping Day as we celebrate another milestone with everyone in the region."
Shopee 4.4 Mega Shopping Day runs from 22 March - 4 April 2021. For more information visit https://shopee.co.th/m/4-4
Download Shopee for free on App Store Google Play Store and App Gallery
About Shopee
Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee connects shoppers, brands and sellers across Asia and other fast-growing markets, empowering anyone to buy and sell anywhere and at any time.
Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region's digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.
Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea's other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea's mission is to better the lives of consumers and small businesses with technology.
Source: FleishmanHillard Thailand