SET welcomes gold jewelry retailer "AURA" on Nov 29

Monday 28 November 2022 10:07
The Stock Exchange of Thailand (SET) will list Aurora Design pcl, a leading gold ornaments retailer under the brand "AURORA", on November 29, under the ticker symbol "AURA". The company has a market capitalization at its initial public offering (IPO) of THB14.54 billion (approx. USD 403.89 million).
SET welcomes gold jewelry retailer AURA on Nov 29

SET Senior Executive Vice President Manpong Senanarong said that AURA will be listed and start trading on SET in the Consumer Products industry group, Fashion sector.

AURA operates a one-stop retail gold jewelry, diamond jewelry and gem, and other related businesses, including repurchase service of gold and jewelry containing gold and diamond under five company brands: AURORA, Seng Heng, Thong Ma Ngern Pai, Khongkwan by AURORA, and AURORA Diamond. As of June 30, 2022, the company has a network of 265 branches across the country. It plans to expand its branch and associated business line by optimizing the branch efficiency and leveraging the Big Data for strategic planning and new product and service launch in the future.

AURA has a paid-up capital of THB1.33 billion, consisting of 1 billion existing common shares and 334 million newly issued shares, with a par value of THB1.0 each. It offered newly issued shares to individuals at the underwriters' discretion, institutional investors, the company's patrons, connected persons, and the company's and subsidiary's employees during November 21-23, 2022 at THB10.90 each, for a total of THB3.64 billion. Kasikorn Securities pcl is the financial advisor and lead underwriter.

AURA Chief Executive Officer Aniwat Srirungthum said AURA has been in the jewelry market for almost 50 years and aims to be a leader in delivering valuable gifts, to create awareness of AURORA brand, and rank no. 1 spot in repurchase service. The proceeds from the fundraising will be used to expand the gold retail shops and other business lines in all key provinces nationwide. The company plans to expand to 409 branches and grow its repurchase business to THB3.85 billion by 2024.

AURA's major shareholder after the IPO is the Srirungthum family (61.99 percent).

AURA's dividend policy is to pay no less than 50 percent of net profit based on its separate financial statements after corporate income tax, and other reserves required by law and the company's regulations. The dividend payout is subject to change, depending on the firm's financial position, investment plan and other related factors.

For more information on AURA, please see the company's prospectus at the Securities and Exchange Commission's website at www.sec.or.th; and for general information, please visit www.auroradesign.co.th and www.set.or.th.

Source: SET Corporate Communications